
social media
Client
Cybersecurity Month
-
Much of our lives take place online, from medical records to shopping to financial transactions. That’s why security is integrated into every aspect of the business—spanning technology, strategy, and culture. Cybersecurity Month is an important initiative aimed at raising awareness to protect prospects and clients from cybercrime.
For the art direction, I aimed to convey a sense of support. Each post would focus on a unique aspect of cybersecurity, engaging our audience while creating a recognizable look throughout the month. I deconstructed the brand’s signature square and surrounded individuals with its outline, incorporating a lock to symbolize security. I used a tint of the brand’s signature blue, transitioning it across various visuals. The campaign featured a variety of images and messages, along with a dynamic icon animation and a ticker-style alert for added engagement.
Year 2024
My Role Creative Direction & Designer
Credits Account Manager Missy Dixon / Copy Writer Mark Gilmore / Animator Caleb Theimer
Deliverables Facebook and Instagram Posts
*Please note that legally I am not able to say the name of this financial institution. Please view the work to decode the client.